About PREDAXIS

A Movement, Not an Event

PREDAXIS is Pakistan's leading communication, marketing, media, and business leadership ecosystem built on a single belief: knowledge should be shared, networks should be accessible, and opportunities should be open to all.

Unlike a conventional conference, PREDAXIS functions as an ongoing industry platform building stronger connections between businesses, educational institutions, professional communities and emerging talent across PR, marketing, digital media, events, and experiential sectors.

Access

Collaboration

Curiosity

Innovation

Inclusion

Impact

Brand Manifesto

Knowledge should be shared.
Networks should be accessible.
Opportunities should be open.
THE GATES ARE OPEN.

Organizing Committee

The People Behind PREDAXIS

Selina Rashid

Shanaz Ramzi

Frieha Altaf

Asif Memon

Sarfraz Niazi

Iftikhar Alam

Umair Kazi

Hasan Rizvi

Conference Themes 2026

Conversations That Move the Industry

Seven bold themes. Zero gatekeeping. Every session designed to challenge, inform, and inspire Pakistan's communication ecosystem.

🔓

Behind The Gatekeep

Unpacking who controls access to knowledge, networks and opportunity and how we break those barriers down.

⚔️

Agency vs Client

The evolving tension between brands and their agency partners including trust, transparency, and transformation.

🏛️

The Reputation Economy

How reputation is built, protected, and weaponized in an era of instant information and radical transparency.

✨

Influencers, Creators and The New Attention Economy

Creator economy dynamics, influencer ROI, and the battle for human attention in a fragmented media landscape.

🎪

Events: The Experience Economy

Why live experience is the most powerful marketing channel and how Pakistan's events industry is evolving.

💡

The Business of Being Human

Empathy, purpose, and people-first leadership in an age of AI, automation, and radical efficiency.

🌐

The Next Ecosystem

What Pakistan's communication, marketing, and media industries look like in 2030 and how to build towards it.

Confirmed Speakers

Voices That Shape the Conversation

Industry leaders, innovators, and practitioners sharing bold perspectives across all seven PREDAXIS themes.

🔍 View Poster

The Reputation Economy

Selina Rashid

CEO, Lotus PR & The Lotus Advisory

Panelist

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Agency vs Client

Shanaz Ramzi

CEO, Starlinks

Moderator

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Agency vs Client

Frieha Altaf

CEO, Catwalk

Panelist

🔍 View Poster

Agency vs Client

Fareshteh Aslam

CEO, Talking Point

Panelist

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Influencers, Creators & The New Attention Economy

Hassan Rizvi

CEO, BBPR

Panelist

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The Next Ecosystem

Adil Ahmed

Director & Co-Founder, Symmetry Group

Panelist

🔍 View Poster

The Business of Being Human

Umer Ghumman

Executive Coach | NLP Practitioner | Author

Panelist

🔍 View Poster

The Business of Being Human

Suleman Ansar Khan

Co-Founder, Growth Junction — Dubai, U.A.E.

Panelist

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The Business of Being Human

Qamar Abbas

CEO, PAS

Panelist

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The Business of Being Human

Zofeen T Ebrahim

Journalist

Panelist

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Events: The Experience Economy

Sidra Iqbal

Moderator

🔍 View Poster

Events: The Experience Economy

Sarfraz Niazi

Co-Founder, JBnJaws

Panelist

🔍 View Poster

Closing Keynote: Minus The Gatekeep

Dr. Huma Baqai

Closing Keynote Speaker

Keynote

✦ 13 speakers confirmed · More to be announced

Partners and Sponsors

Co-Creators of the Ecosystem

PREDAXIS partnerships are built on mutual value, not transactional sponsorship. Every partner is a co-creator of Pakistan's most impactful communication platform.

Hosted By

Strategic Partner

Organizing Partner

Registration Partner

Academic Partner

Ecosystem Partner

Community Partner

Become a PREDAXIS Partner

Join Pakistan's most impactful communication and leadership ecosystem as a co-creator, not just a sponsor.

💬 WhatsApp Us

🏆 Title Partner

Naming rights · Keynote · Exclusive branding · VIP hosting

⚡ Powered By

Co-branding · Stage presence · Delegate access

🥇 Gold Partner

Exhibition booth · Speaker slot · Prominent branding

🥈 Silver Partner

Branding · Exhibition presence · Delegate passes

📦 Category Partner

Exclusive category ownership (Tech, F&B, Print)

🌱 Community Partner

Brand visibility · Community engagement

Future Talent Program

Building the Next Generation

PREDAXIS is the bridge between academia and industry, opening doors for 5,000 students through nationwide roadshows, talent databases, and career programs.

🎓 University Roadshow Program

Campus-based half-day events connecting students with industry leaders, career guidance, and real-world insights across Pakistan's top universities.

Registrations per Campus50+
Attendance Rate Target80%+
Universities Annually20+
Students Targeted5,000+

📋 Talent Database

Every student who engages with PREDAXIS is added to our curated Talent Database, a direct pipeline connecting emerging talent with internship and job opportunities at top agencies, brands, and media organizations.

Database Coverage100%
Employer Partners / Roadshow2+ Min
Academic PartnerIoBM
Referral StatusActive

🏆 Student Competitions

Pitch competitions, case study challenges, campaign battles, and portfolio reviews giving students a real platform to showcase their talent to industry decision-makers at the main summit.

🎓 University Partnership Tiers

Academic Partner, Campus Partner, and Community Partner tiers each offering co-branded summit presence, student delegation support, and faculty speaker access.

Academic Partner Campus Partner Community Partner

Connect With Us

Let's Build This Together

Delegate registration, sponsorship, speaker opportunities, university partnerships. We would love to hear from you.

Get In Touch

Follow PREDAXIS

Organized By

Hosting Association

PREDA — Public Relations, Events, Digital and Activation Association

Co-Organizer

Pinnacle X

Strategic Partner

Pakistan Advertisers Society

Registration Partner

Townevent

Online Registration

Open to All

Complete this form to register your interest. Our team will confirm your place and send a confirmation email with your unique QR entry code.

PREDAXIS 2026By Invitation Only

Invitee Nomination

This form is exclusively for PREDA members nominating their special guests for PREDAXIS 2026. Each nominated guest will receive a personal confirmation with their unique QR entry code.

Your Details (Nominator)

MINUS THE
GATEKEEP